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R+Co Bleu Primary Color Collection in Sustainable Packaging

The new Primary Color Shampoo and Conditioner, and Primary Color Protective Spray extend color and help protect hair.

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By: Rachel Klemovitch

Assistant Editor

R+Co Bleu launched a new and reformulated Primary Color Collection.

Using a new proprietary Chromotherapy Technology, this color care system transforms strands from the start of your routine to the end. 

R+Co Bleu is one of the first brands to feature bottles and jars made from 100% PCR packaging.

Tubes are constructed from bio resin sugarcane plastic, and canisters are 100% aluminum.

Cartons and secondary packaging are sourced from FSC-certified forests and feature soy-based inks.

The new Primary Color collection includes a Shampoo and Conditioner as well as a Protective Spray.

This trio works to deliver an 89% reduction in breakage and 450°F heat and UV protection while detangling, strengthening, and sealing cuticles for brighter, extended color and healthier-looking hair.

R+Co Bleu is also proud to partner with One Tree Planted, actively working to aid in their global reforestation efforts.

All products are Cruelty-free, Leaping Bunny Certified, vegan, gluten-free, and free from sulfates, phthalates, and parabens.

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